ABI Office Furniture
ABI is a commercial furniture dealer in San Diego. They offer customers solutions from over 200 furniture manufacturers. SEO and web performance were their primary concerns when the owner contacted Envisager Studio. After evaluating their previous site, we found it was under-performing and did not convey the tone nor aesthetics that was needed. Our team was presented with a delicate challenge; to help ABI establish a professional online presence with a custom website design for their office furniture business.
Services provided:
About the project
ABI OFFICE FURNITURE
As a provider of both home office and commercial office furniture, ABI required a special approach. The key was to maintain a cohesive tone of quality while inviting customers to explore both aspects of furniture. As such, we provided an uncompromising user experience and delightful design aesthetics. Our Envisager Studio team worked diligently to build a professional website design for their office furniture business by imbuing the site with interactivity.
Website design for office furniture business
The green tones embodies the harmony of nature, exuding a sense of sustainability and eco-consciousness. For this website design, our team used vibrant photos for the different categories of office furniture like cubicle layouts, chair styles for different types of spaces and more. As a result, the photos showcases various genres of furniture from traditional to contemporary and classic. We also incorporated custom graphics like icons that were designed by our graphics team as well as interactive modules. Together, these elements capture user focus and directs attention toward the website content.
In short, the combination of elements create a truly engaging user experience without compromising on performance. ABI is enriched with keywords for the best SEO performance. And the colors, design and content create a calming and balanced visual experience.Marketing services
The marketing strategies that highlight this website are optimized blog posts and search engine optimization. Each strategy targets different pieces of furniture while detailing best use along with examples. The Envisager Studio marketing team focused attention pn eco-conscious businesses as well as home offices. As a result, this website design for office furniture is successful in showcasing furnishings that is suitable for both types of environments.
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